YOUTUBE

How to Start a YouTube Channel.
A Step-by-Step Guide for Beginners

Set up the account that will own your YouTube channel.

The steps below cover the essential account, channel and publishing settings.

Introduction

A YouTube channel is linked to a Google Account. These steps cover the account, channel, verification, branding and first upload.

Step 1: Create a Brand-New Google Account

A separate Google Account can keep channel email, permissions and security details apart from your personal account.

  • Go to YouTube.com on your computer, or open the YouTube app on your mobile device.
  • In the top-right corner, click Sign In.
  • Click Create Account near the bottom of the sign-in page.
  • Choose "For my personal use" (or "For work or my business" if you plan to form a company).
  • Enter your name, date of birth, and create a unique Gmail address and strong password.
  • Accept Google's terms to finish creating the account and return to YouTube.

Step 2: Create Your Actual YouTube Channel

A Google Account lets you watch and interact with videos. Creating a channel adds the publishing identity needed for your own uploads.

  • Click your profile picture in the top-right corner of the YouTube homepage.
  • From the menu, select Create a channel.
  • Enter the channel information:
  • Name: The public name of your channel (for example, Niche Buzz Loops).
  • Handle: Your unique @ username on YouTube (for example, @nichebuzzloops).
  • Profile picture: Upload a clear square image or logo. An 800 x 800 pixel image works well.
  • Click Create Channel to finish.

Step 3: Verify Your Account to Unlock Premium Features

Phone verification is required for features such as custom thumbnails and uploads longer than 15 minutes.

  • Click your profile picture and open YouTube Studio.
  • In the left menu, open Settings.
  • Choose Channel, then Feature eligibility.
  • Under Intermediate features, select Verify phone number.
  • Enter your phone number and submit the code sent by Google.

Step 4: Polish Your Channel Branding

Add clear branding and channel information before publishing.

  • In YouTube Studio, open Customization.
  • Open the Branding section:
  • Banner image: Upload a wide header image that represents the channel.
  • Video watermark: Add the small logo that will appear on your videos.
  • Open the Basic info section:
  • Description: Write two or three sentences describing the channel and what viewers can expect.
  • Contact email: Add a business address that is different from the account sign-in address.

Step 5: Upload Your First Video

The channel is now ready for its first upload.

  • At the top right of YouTube or YouTube Studio, click Create.
  • Select Upload video.
  • Add the video, title, description and thumbnail, then choose Publish.

Step 6: Plan Regular YouTube Videos

Producing YouTube videos regularly requires time for research, writing, visuals and editing.

BuzzExtra creates videos from the Series, Visual Style and publishing choices saved for your Brand, then can publish ready content to the connected YouTube channel.

Compare plans by the number of Active Brands included.